World Blood Donor Day (WBDD) is celebrated by blood services worldwide and takes place every year on 14 June, marking Karl Landsteiner's birthday - the Nobel Prize winner who discovered the ABO blood group system. It is an opportunity to express gratitude to those who donate their blood in order to save lives, without expecting anything in return. This year's host is Argentina with the theme 'More blood. More life' with the World Health Organisation encouraging communities in every country to join the World Blood Donor Day campaign and 'Paint the world red'.
Please check this page over the next few weeks to see our range of proposed activity.
2010 saw the theme of 'New Blood for the World' with the focus on encouraging a new generation of blood donors. Below you can read more about WBDD 2010 events.
The West End Donor Centre being opened by L-R NHS Blood and Transplant's Chief Executive Lynda Hamlyn, long serving blood donor Peter Reiss, BBC presenter Dallas Campbell and blood recipient Bengu Shail.
Peter Reiss, a long serving blood donor, and Emma Shuker, at her first donation.
A WBDD celebration event at the West End Donor Centre, London.
Emma Shuker (left) at her first donation.
Peter Reiss, a long serving blood donor, Emma Shuker, at her first donation, and blood recipient Bengu Shail.